Drug discovery in the next decade: innovation needed ASAP

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In this article the author introduces a new concept, termed ‘innovation ASAP’ (iASAP; asking powerful questions, seeking the outliers, accepting defeat and populating astutely) and provides support for it using examples of several successful drugs.

The author explains how the pharmaceutical companies must find a better way to increase their output of truly new drugs for the benefit of patients and for their business survival. He highlights a general perspective from within pharmaceutical research as it pertains to research advances in chemistry, biology, pharmacology, pharmacokinetics and toxicology that, if well integrated, stands to put the industry on a productive path.

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